Roto-Rooter Backs Sam Mayer & JR Motorsports


Sam Mayer's No. 1 Roto-Rooter Chevrolet.

MOORESVILLE, N.C. – Sam Mayer will carry primary sponsorship from Roto-Rooter aboard his No. 1 JR Motorsports Chevrolet in two NASCAR Xfinity Series races this year.

Roto-Rooter, the nation’s largest provider of plumbing, drain cleaning and water cleanup services, will appear on Mayer’s car at Circuit of the Americas in Austin, Texas, on March 23 and at Iowa Speedway on June 15. The brand will be an associate sponsor at the Chicago Street Course on July 6.

Key Roto-Rooter partners RIDGID, Picote Solutions, and MaxLiner will also support the sponsorship.

“I am really looking forward to hopping behind the wheel of this No. 1 Roto-Rooter Chevrolet,” said Mayer. “It means a lot to have such a prime company join us for 2024 and I am extremely proud to be able to help welcome them into NASCAR and introduce them to the NASCAR Xfinity series. Hopefully we will give them a great show and fight for the win at both COTA and Iowa.”

Roto-Rooter’s humble beginnings date back to 1933, when Samuel Leblanc built a sewer-cleaning machine from a 1/6 HP Maytag washing machine motor, roller skate wheels, and a 3/8-inch cable which turned the blades. The device allowed for cutting tree roots out of sewer lines with no digging.

Sam’s wife, Lettie, came up with the Roto-Rooter name a year later, when the prototype became reality.

“So excited for this race season and two iconic brands coming together,” noted Thad Reinhard, President of Roto-Rooter Corp., and Director of Plumbing. “I can’t wait to see where this partnership leads with Sam and JR Motorsports.”

“We are thrilled to welcome Roto-Rooter to JR Motorsports and to have them come on board the No. 1 car with Sam,” added JRM CEO Kelley Earnhardt Miller. “It’s great to be able to bring a new partner to JRM and I am really looking forward to getting this relationship started on a strong note when we hit the track in COTA.”

Broadcast coverage of the Focused Health 250 at Circuit of the Americas begins March 23 at 5 p.m. ET on FS1, the Performance Racing Network, and SiriusXM NASCAR Radio, channel 90.

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About Jacob Seelman

Jacob Seelman is Motorsports Hotspot’s News Editor and Race Face Digital’s Director of Content, as well as a veteran of more than a decade in the racing industry as a professional, though he’s spent his entire life in the garage and pit area.